Oct 11, 2021
This week’s key takeaway:
How to increase your sales by helping your customers with Charmaine Keegan
Episode intro:
Charmaine Keegan is an absolute legend of sales, having trained over 8,000 professionals around the world. The Director of Smarter Selling was on great form when she spoke to Ben, sharing some of her best secrets about how any collision repair team can become a sales team without them thinking they’re selling at all.
Charmaine gives us an idiot’s guide to how to make a team understand what a sale means to a customer, and how they can be motivated to help a customer by selling. Pen & paper at the ready… this one’s gold!!
In this week’s episode you will learn:
-How Charmaine became such a sales whizz
-How almost everyone is actually in sales, even if they don’t think they are
-Tips on how to look after the customer
-You don’t need to be pushy
-How to make a repair team comfortable with upselling
-Where ‘upselling’ becomes ‘helping’
-The right language to use
-How to give your team confidence to sell
-The way to ask your team to sell
Show links:
** Charmaine’s website: http://smarterselling.com.au
Phone: 029188 5253
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